Freemium apps succeed when users easily convert into paying customers. You may be attracting thousands of downloads, but if users encounter even a single obstacle, they’re unlikely to continue using the app, let alone consider upgrading to a paid plan. This almost inevitably leads to immediate consequences: lost revenue, user churn, and damaged trust.
Timely testing is essential to detect and address these risks before they reach users and impact your business outcomes.
This checklist will guide you through essential QA steps to:
✅ Verify smooth app operation of free and premium features
✅ Ensure clear and reliable upgrade processes
✅ Improve usability and user satisfaction
✅ Maintain stable app performance under load
✅ Check compatibility across devices and platforms
Strengthen your app’s quality to increase conversions and protect user trust!