To help a luxury perfume store meet accessibility standards without overspending, QATestLab stepped in with a cost-effective strategy tailored to Shopify. From screen reader checks to keyboard navigation testing, we ensured WCAG 2.1 AA compliance while enhancing usability, SEO, and customer reach — all within budget.
Project Overview
The client requested comprehensive and cost-effective accessibility evaluation for a luxury perfume and aroma brand on Shopify with fixed budget, ensuring compliance with WCAG 2.1 standards and providing an inclusive shopping experience for all customers.
Client’s Challenges
- Digital platforms contained numerous barriers for users with disabilities.
- Store lacked compatibility with common assistive technologies.
- The client had limited resources, requiring a cost-effective yet thorough approach to accessibility improvements.
Realization
- Comprehensive WCAG 2.1 compliance audit.
- Screen reader compatibility testing.
- Keyboard navigation evaluation.
- Color contrast assessment and optimization.
- Form and checkout process accessibility verification.
- Documentation of issues with priority levels.
Tools & Technologies
- Chrome, Firefox, Safari, Edge
- iOS and Android mobile devices
- Windows with NVDA and JAWS screen readers
- macOS with VoiceOver
- Various tablet devices
- Keyboard-only navigation testing
Tangible Results
- Achieved WCAG 2.1 AA compliance across all core shopping functions.
- Improved site usability for customers using screen readers and keyboard navigation.
- Enhanced SEO performance through proper semantic markup and accessibility improvements.
- Expanded customer reach by making a luxury shopping experience accessible to all users.
- Reduced legal risk and strengthened brand reputation for inclusivity.
- Delivered all outcomes within budget, meeting compliance goals without overextending resources.